# Leads CRM

> Everyone who writes to you becomes a contact, scored automatically by purchase intent. Filter, search and act on them.

Unifunl.io Support help-center article in Leads & automations. Language: en. Updated: 2026-08-25. Every help-center page has a Markdown twin — append `.md` to its URL — and an `llms.txt` that covers it and everything under it — append `/llms.txt`.

## This article

- [Leads CRM (Markdown)](https://support.unifunl.io/en/help/leads-automations/leads-crm.md): the full article text, ready to read
- [Leads CRM (page)](https://support.unifunl.io/en/help/leads-automations/leads-crm): the rendered page

## Sections

- [Filter and act](https://support.unifunl.io/en/help/leads-automations/leads-crm#filter-and-act)
- [Lead analytics](https://support.unifunl.io/en/help/leads-automations/leads-crm#lead-analytics)
- [Phone collection](https://support.unifunl.io/en/help/leads-automations/leads-crm#phone-collection)
- [FAQ and troubleshooting](https://support.unifunl.io/en/help/leads-automations/leads-crm#faq-and-troubleshooting)
- [What's next?](https://support.unifunl.io/en/help/leads-automations/leads-crm#what-s-next)

## Related articles

- [Lead scoring](https://support.unifunl.io/en/help/leads-automations/lead-scoring.md): New, Warm, Hot, Converted and Customer — what each status means, how the agent assigns it, and the one step you set yourself.
- [Follow-ups](https://support.unifunl.io/en/help/leads-automations/follow-ups.md): Automatically message a customer who went quiet — three content strategies, a silence delay, and guardrails that stop it becoming spam.
- [Comment replies](https://support.unifunl.io/en/help/leads-automations/comment-replies.md): Answer comments on your posts, reels and ads automatically — publicly, in a DM or both — and keep the phone numbers people leave.
- [WhatsApp campaigns](https://support.unifunl.io/en/help/leads-automations/whatsapp-campaigns.md): Broadcast an offer to the leads most likely to buy — the four-step wizard, the three campaign types, audience scoring and how to read the results.

## Optional

- [Leads & automations](https://support.unifunl.io/en/help/leads-automations/llms.txt): every article in this category
- [Help Center](https://support.unifunl.io/en/help/llms.txt): the whole help center